Thursday, February 26, 2015

Hyundai releases new European Tucson/ix35 FCV price

Earlier this month Hyundai announced to slash the Korean price of their Tucson Fuel Cell by 43% to the equivalent of US$ 77,000. Yesterday Hyundai announced the new price in Europe: € 55,000 (US$ 62,700). In the Netherlands that results in a consumer price of € 66,550 incl. VAT. In Europe the Tucson is called ix35. In comparison the Hyundai Fuel Cell is available in the USA for lease only at a monthly price of $ 499.

The new price is close to being a competitive offer to traditional cars with combustion engines. If Hyundai doesn't lose too much on it, it would mark a significant step towards making fuel cell vehicles competitive, although there still is a long way to go. The ix35 with combustion engine is available in the Netherlands at prices starting at € 27,495 (incl. VAT).

3 comments:

  1. Ballard Power perhaps? They mentioned deal with "an unnamed global automotive OEM" this week.

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  2. nice, BLDP gonna go skyrocket monday!!!

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  3. So far Hyundai has been building their own fuel cells afaik. If a deal was struck then that's unlikely to immediately affect prices: Ballard currently doesn't offer a 100 kW fuell cell and their technology requires 1.2 barg air inlet pressure. Its 75 kW fuel cell could power a Tucson if it was assisted by a larger battery pack than the Tucson currently has. A deal would only affect the next generation Tucson FCEV.

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